Regional Growth Opportunity
Where are the strongest combinations of demand, customer potential, and ability to execute?
Latttice for Consumer Goods
Turn fragmented consumer, customer, sales, and supply data into trusted growth decisions.
Consumer goods companies don't suffer from a lack of data. The challenge is bringing together the commercial, customer, market, and supply signals needed to decide where to act next.
Latttice connects the systems you already use and enables business teams to create governed data products for commercial growth, customer decisions, market execution, and AI — without replacing the technology underneath them.
Why consumer goods companies choose Latttice
Trusted commercial information, at the point of decision.
Latttice sits across your existing commercial estate and lets the teams closest to the market create governed data products for growth, customers, demand, and supply.
Commercial Growth
Bring sales, customer, product, market, and external signals together to identify where the strongest opportunities are emerging.
Customer & Channel
Understand which customers, channels, and locations offer the greatest potential — and where commercial teams should focus next.
Demand & Supply
Connect market demand with inventory and supply readiness so teams don't pursue opportunities the business cannot fulfill.
Market & Regional Performance
Compare products, regions, and channels using consistent governed measures rather than manually assembled reports.
AI for Commercial Decisions
Give AI models and agents trusted business context so they can reason over governed commercial information rather than disconnected raw data.
Governance & Trust
Keep ownership, definitions, lineage, access rules, and evidence attached to the data products used by people and AI.
Common consumer goods data products
Start with the decision. Build the trusted data product needed to make it.
Customer Opportunity 360
Which existing and prospective customers represent the greatest opportunity, and why?
Product & Category Performance
How are products and categories performing across markets, channels, and customer segments?
Demand & Supply Readiness
Where is demand accelerating, and does inventory and supply capacity support the opportunity?
New Customer Acquisition
Where are untapped customer pools large enough to justify targeted commercial activity?
Commercial Action Profile
Turn market, customer, and operational signals into prioritized actions for commercial teams.
Existing commercial technology
Your technology already exists. The missing piece is trusted business context.
We don't replace your data platform. We complete it. Latttice works across the commercial and operational systems you already run and turns them into governed data products people and AI can rely on.
Existing commercial + operational systems
ERP
CRM
POS
Retailer & distributor data
Supply chain systems
Inventory
Market research
eCommerce
Snowflake
Databricks
Microsoft Fabric
SAP
Salesforce
Collibra
AWS
Azure
Latttice
Data Product Workbench
ConnectCreateGovernPublishUse
Trusted consumer goods data products
Growth
Customer
Product
Demand
Supply
Powering
DecisionsAnalyticsAI
No rip and replace — Latttice federates across the systems you already run.
Interactive product demonstration
See a growth decision come to life.
The Growth Action Advisor demonstrates what happens when AI can reason across trusted, governed business data products.
It identifies commercial opportunities, tests them against the organization's ability to execute, assembles the supporting evidence, and recommends where teams should focus next — while keeping the human decision-maker in control.
- Where should we focus over the next 90 days?
- What are the biggest regional growth opportunities?
- What are the best Oat growth opportunities in Melbourne?
- Which cafés should the Sydney sales team focus on?
- Where is demand strong but supply constrained?
- Where can we win new customers?
From market signal to commercial action
A decision-driven path from opportunity to action.
Market Opportunity
Where is growth occurring?
Trusted Data Products
What do our governed customer, product, market, and supply data tell us?
AI Reasoning
Which opportunities are valuable and executable?
Recommended Action
Where should commercial teams focus?
Human Decision
An authorized person reviews the evidence and decides what happens next.
No rip and replaceFederated accessZero-code business-built data productsActive governanceFine-grained access controlComplete lineageAI-ready
Questions consumer goods teams can answer
Every data product starts with a decision that needs to be made.
Which markets should we prioritize?
Where is our next growth opportunity?
Which customers should sales focus on?
Where can we acquire new customers?
Where is demand exceeding our ability to supply?
Which regions have untapped potential?
Which products should we prioritize by market?
What should we do next?
Trusted data to AI
Give AI the trusted business context it needs to support better decisions.
Trusted Data Products
Governed, reusable commercial information created from existing systems.
Business Context & Governance
Customer definitions, product hierarchies, ownership, lineage, market context, policies, and access controls.
AI Models & Agents
LattticeGPT and Lenz reason across trusted commercial context rather than disconnected raw data.
Commercial Outcomes
Faster, explainable, and defensible decisions about customers, products, markets, and growth.
Start with one decision.
Choose a commercial decision that matters. Latttice helps you bring together the data, business knowledge, and governance needed to turn it into a trusted data product — and make it usable by people, analytics, and AI.